About Us

Helping WA Businesses Sell, Grow, and Succeed

At WA Business Sales, we believe that an intimate understanding of the local market and economy is crucial to delivering the best results.

Our team has over 40 years of combined experience in finance, business ownership, sales, and business valuations, helping hundreds of satisfied customers buy and sell businesses across Western Australia.

We pride ourselves on providing service and results of the highest order, so whether you’re looking to buy, sell, or grow your business, trust the team at WA Business Sales.

Credibility

Trusted, Accredited, and Experienced

WA Business Sales & Valuations is a full-service Business Broker and Registered Business Valuer. We specialise in Sales, Valuations, and business Advisory services across Western Australia

Our team holds industry-recognised credentials:

CPBB
AIBB
RBV

With decades of combined experience, we deliver trusted advice, proven results, and a personal approach for every client.

The Team

Meet the Experts Behind WA Business Sales

Reece O’Sullivan

Director | Business Broker

Reece’s work history spans over 20 years in banking and finance, before moving into small business ownership, having owned multiple businesses over the years.

Having been involved in the sale and negotiation of over 100 businesses, Reece has a depth of market-based experience enabling him to undertake business valuations and appraisals across all industries.

He holds a full Real Estate License in Western Australia, a Diploma in Real Estate Management, and comprehensive Public
Liability Insurance.

Reece is a member of The Australian Institute of Business Brokers, a Certified Practising Business Broker (AIBB), and a Registered Business Valuer (RBV). He is also the current Chairman of the Western Australian chapter of the AIBB.

Contact Reece:

Reece O’ Sullivan

Our Approach

We work closely with every client to understand your goals, your business, and your market. Our hands-on, transparent approach ensures you feel confident at every step of the process — from valuations to advisory services and business sales
A group of professionals in a meeting

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Schedule a free, no-obligation call to discuss your goals and see how we can help.

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